have you ever wondered: who made my clothes?
It's been 4 years since the Rana Plaza tradegy, in Bangladesh, where 1200 workers were killed and more than 2200 were injured, when a building collapsed. Unfortunately, it's been even more years since we've been using the planet like there is no tomorrow: the fossil fuels burned, the soil or water contaminated by toxic waste, the lack of sustainability, the chemicals released, the human cost of poor working conditions and the human trafficking. I think you don't have to be an environmentalist or social activist to realize why fast fashion is a huge problem but if you don't understand maybe in two decades you might look back and wonder what we were thinking on earth.
Fashion week revolution was set up to mark the Rana Plaza tragedy anniversary and bring awareness to the problems of the fashion world, it's celebrated every year during the week of the 24th April. The incident left people all over the world questioning who makes the clothes we wear everyday and in what conditions. The Fashion Revolution is a global movement that believes in a fashion industry that values people, the environment, ethics and profit in equal measure.
Fashion is not only depleting the resources of the planet, but it's also generating a great profit by enslaving people and ending their lives, one minute at a time. And that's why you have to start asking yourself who made my clothes? and how much did they have to suffer. If you remain indifferent to the question, you can just continue to buy, spend and waste. But if you feel sensitive in any way, you have to know that there are many things you can do to get involved!
The first thing you should do is being curious about how your clothes are made and who made them. Ask a simple question to yourself - what am I supporting while I spend my money?
Check the labels, read the brands policies or get in contact with them and ask #whomademyclothes to discover the real people throughout this business.
Change the way you spend your money, be sure you are changing the world for better and not feeding the worst. Make lifestyle changes that matter - buy less, find brands that offer safe working conditions and buy for ethics and sustainability. Together we can use fashion to change.
On the Fashion Revolution website, you can download action kits with information explaining how to get involved, inspiration and ideas about how you can use your voice and your power to transform the fashion industry. You can also write letters to the brands and download fashion lover guides. All for free! Because no one has to pay for the evil that fashion does!
Fashion should be celebrated as a positive influence, we dress the way we want the world to see us. Think if you would like the world to see you as killer, dangerous and disrespectful person!
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